penned by dan jaffe, the ana's group executive vice president of government relations, this blog focuses on advocacy initiatives and key legal/regulatory issues that threaten national advertisers' freedom of commercial speech.
virtually everyone in the business community has anticipated that privacy and data security would be extremely important issues in 2021 at the federal, state, and local levels, and in the regulatory arenas.
in a blog earlier this year, i argued that 2020 political races during covid-19 were going to be more dependent on advertising than ever.
over the past three years, a perfect storm of developments has forced our industry to operationalize several novel and evolving regulatory requirements, as well as adapt to brand new market realities that deviate sharply from the digital advertising status quo of the last decade.
written by our in-house citizen journalists, this varied blog draws on insights from the client-side marketing community, examines game-changing campaigns and industry research, provides actionable takeaways from ana events, and more.
to describe 2020 as annus horriblis would be charitable. the year is mercifully over, but 2021 is off to a harrowing start after rioters breached capitol hill january 6 as both the house of representatives and senate met to ratify president-elect joe biden’s electoral college win.
we’re excited to announce the opening of the 2021 ana email experience council (eec) awards! 2020 brought so many new challenges and opportunities for consumers and businesses alike. those accomplishments from the teams and individuals behind the curtain deserve recognition of their efforts and the resounding push to drive innovation and email itself forward.
sir isaac newton was sent home from cambridge in 1665 due to the great plague of london, and used the time to develop theories on calculus, optics, and gravity. the ana’s bill duggan shares how he used this as inspiration throughout the year to help contribute to the ana growth agenda.
the marketing maestros blog currently accepts contributions from ana community members. submissions should focus on advice, insights, trends, and best practices for the marketing and advertising industry.
please all posts (250-800 words) in a word doc attachment. please make sure to include a headline and a byline.